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Fender Custom Shop Guitars
WHAT IS THE FENDER CUSTOM SHOP?
The Fender Custom Shop Guitars division is located within Fender headquarters in Corona, Riverside County, California. Here, Fender produces some of the most sought-after custom-built guitars and amplifiers in the world. Since its beginning in 1987, the Fender Custom Shop guitars division has gone on to become a household name and go-to for discerning musicians.
The Fender Custom Shop was devised to create instruments in keeping with the tradition of Leo Fender and his staff at the original Fender facilities in Fullerton, CA. These guitars would appeal to endorsers and the worlds most famous guitar players and artists as they provided the accuracy, detail and hand-made aesthetic that put Fender on the map in the first place.
These guitars also offer personal touches and customisation specific to the artists who requested them, whilst also reflecting the quality of craftmanship of Fender’s master builders. The Fender Custom Shop Guitars are the pinnacle of Fender craftmanship. There simply is no better!
We're proud to show off our range of stunning Fender Custom Shop Guitars available now across all 15 of our UK Music Stores. With Custom Shop Telecasters, Stratocasters, Jazz and Precision basses (with some special one-offs in-between!), PMT is the perfect place to find a unique piece of Fender's history for your collection.
MORE THAN 'JUST A GUITAR'
Whilst the Fender Custom Shop has, over the years, created an array of wonderful guitars for some of the world's most highly-recognised musicians (Such as Eric Clapton, Jeff Beck, Flea, Stevie Ray Vaughan, Eric Johnson, Marcus Miller, John Mayer and many more), they also build instruments-to-order for every day players and collectors alike - these instruments are among some of the most sought-after guitars on the market, and whether as a status symbol or premium-grade instrument, make a more than worthwhile investment.
A UNIQUE HISTORY
Over the past 30 years, the Fender Custom Shop have rightfully developed a reputation as the world's most preeminent maker of custom "instantly collectible" guitars and basses - whether it's one-off custom instruments showcasing their outstanding originality, artist signature models or even vintage replicas (which are so meticulously researched before production that it's like playing one of its historical ancestors rather than a new model) - the Fender Custom Shop truly delivers on its promise.
Since the company's humble beginnings in 1946, to its current iconic status, Fender has had a reputation for delivering quality instruments that stand the test of time. Whether your music of choice is Jazz, Blues, Rock n Roll, Modern Pop Music, or even Heavy Metal, the chances are that part of your record collection will contain recordings of Fender instruments showcasing some of the best guitar and bass tones available. Fender is a company who, quite literally, has helped to continually shape popular music for more than 50 years.
During the mid-1980s, former Fender CEO Bill Schutlz sought to improve on Fender's already legendary status: he made it his personal mission to elevate Fender's image from that of a working man's guitar producer, into a renowned and respected boutique instrument builder. The initial idea was to produce a few custom-built instruments to showcase at trade shows, but before long the fledgling operation sky-rocketed into a non-stop juggernaut, and it soon expanded into the force-of-nature that we have today.
STRIVING FOR EXCELLENCE
Not content with merely producing some of the best-loved custom shop guitars and basses in the world, The Fender Custom Shop continually strive to improve their products. This has led to the development of high-grade instruments, Fender Custom Shop Pickup ranges, Fender Custom Shop Amps, the much-coveted Relic finishes (which includes Relic Cases as well as Relic Instruments), and even Fender Custom Shop guitar cables and patch leads, allowing you to perform with the exact look and sound that you desire.
Used By Some of the Industry's Finest
The Artist Signature series from Fender Custom Shop has achieved many accolades over the years. Through close collaboration with each artist, the Fender Custom Shop develops each and every guitar to each artist's exact specifications, in many cases even down to developing all-new pickups and electronics to suit the artist's tonal requirements. Should you choose an Artist Signature Series guitar, you can rest easy in the knowledge that the artist in question approves of the instrument personally.
A Sound Financial Investment
An investment in a Fender Custom Shop Guitar delivers much more than your standard guitar. It's an experience like no other - often at the end of a musical journey that started as just a dream. Dreams that have carried musicians through decades of practice, hard work, grit and determination. And as stated earlier: Fender Custom Shop Guitars are amongst the most sought-after instruments on the planet, which means that not only will the guitar serve its purpose for many years to come, but unlike non-custom shop instruments, its value over time shouldn't depreciate too much.
Fender Custom Shop Guitars at PMT
Whether it's a Custom Shop Stratocaster, Telecaster, Jaguar, Jazzmaster, Precision Bass or Jazz Bass that you're looking for, we are able to assist. We help you through every step of the process when it comes to a Custom Shop Instrument - such as the variety of neck profiles, pickup configurations and finishes (including the Relic aging processes) available - with in-house demo facilities and expert In-Store advice from our staff. We can also facilitate Custom Shop Fender Bass Guitars, so you can get the Fender bass guitar you've always wanted, specifically tailored to your needs.
